R.E.U.B.

Born in Ghana, West Africa, R.E.U.B arrived in the United States under political
asylum and was raised throughout much of the east coast, fromMaryland to New York. Though R.E.U.B may not speak his mother’s native tongue, his music definitely speaks the language of many. Most who first hear the rapper/producer compare his lyrical content and flow to artists such as Common and Little Brother. Listeners will also appreciate a style and diversity, as beautifully schizophrenic as hip-hop legends Nas or Tupac delivering equal parts of rawness, intelligence,
honesty, and just straight fun. Therefore, it is no surprise that everyone from hip-hop purists to industry insiders are beginning to take notice of this artist that chooses not to have a “rap name” but better suited to his business acumen and personality, an acronym based on his birth name: R.E.U.B ( Real Entrepreneur in the Underground Business of hip-hop). According to DJ Swift, “He will no doubt achieve the legendary status of KRS, Rakim, Tribe, De La, etc. because he’s real and he’s doing it right…fresh beats and on point lyrics.”

R.E.U.B lived up to his name with his 2004 debut album, Pair-a-dice by selling impressively for an independent artist with hardly any backing. In early 2008, R.E.U.B. released the remix album entitled “The Billboard Insurgence: R.E.mixed”, a verbal takeover of Billboard chart toppers with new concepts and a fresh
perspective. “I just wanted to show my fans and hiphop fans in general that hit music can be quality music. I don’t have to be underground to have something to say. I can actually take the most high profile/ mainstream songs out today, and make them even better. This album should be proof to fans/labels/journalists that R.E.U.B. should not to be overlooked by the billboard as well as the underground!”, R.E.U.B says of the album.

Now preparing to take his forthcoming album The (Black) Rapper Show to another level, R.E.U.B has teamed up with producers, Proverb and Olawale, to collectively form the three-man production team, The Clinic.